Very demure, very mindful
It seems like brat summer turned very demure overnight. The new buzzword caught on and entered the Internet’s lexicon like wildfire after creator Jools Lebron, known as @joolieannie on TikTok, posted playful rants about being "demure," "mindful," and "cutesy" in her mundane, day-to-day activities.
Demure joins the slew of words/phrases we have adopted thanks to TikTok. In the past, we’ve seen "it’s giving", "girlypop”, “yapping”, “pookie”, and “aura” emerge from viral TikTok videos. It’s fascinating to see how instant yet long-lasting the real-life effects of short-form video content are. The virality that comes from TikTok, or even Vine back in the day, are more quotable since the audio-visual medium already shows you the way to do it, as opposed to memes which are images or text posts. As much as we loved the Olympics, trying to utter words akin to “clock in like the pommel horse nerd” is still a little weird IRL. It just makes more sense in the written context since it originated on Twitter.
See how easily and concisely I explained the linguistic effects of viral videos? Very mindful, very cutesy, very demure of me.
Disney magic
Disney’s D23 fan expo took place last weekend and while I did include some announcements in my last issue, here is a full breakdown of what went down in Anaheim.
Miley Cyrus became the youngest honoree to be recognised as a Disney Legend. Country singer Lainey Wilson performed ‘The Best of Both Worlds’ from Hannah Montana before Miley took the stage.
Disney is banking hard on nostalgia as a bunch of sequels fill its upcoming slate. Frozen 3, Incredibles 3, Zootopia 2, Moana 2, an Inside Out TV series, and Toy Story 5 whose concept art was shown suggesting a tech vs. toys storyline.
A couple of brand-new animated projects– Elio and Hoppers, were also announced.
The Marvel Television presentation showed trailer footage for the upcoming Ironheart and the much-awaited, Daredevil: Born Again series. The cast of Agatha All Along also performed a live musical number for the audience.
A few seconds of a start-of-production tease of the second season of Percy Jackson and the Olympians was shown at the event. The poster and teaser trailer for the new Snow White movie starring Rachel Zegler was also released. Rounding up the live-action segment was the reveal of a new Lilo & Stitch movie in production and a sizzle reel of Tron: Ares.
The trailer for Skeleton Crew was dropped in the Lucasfilm presentation along with behind-the-scenes footage of Andor season 2 and the Mandalorian and Grogu movie, featuring Pedro Pascal, which has started its principal photography.
The Greatest Showman, Frozen, and Hercules are being adapted to stage production musicals.
New Disney film titles include a new Avatar instalment and a follow-up to Freaky Friday called Freakier Friday with Jamie Lee Curtis and Lindsay Lohan returning, joined by Manny Jacinto.
A bunch of additions are being made to the Disney theme parks, along with a Villains Land.
Haven’t you heard?
Vogue magazine commemorated the pre-fashion month’s dog days of the summer quite literally with 12 digital covers featuring some famous pups, sans their humans of course, titled ‘Dogue’ instead of ‘Vogue’!
Barack Obama has unveiled his annual Summer playlist. But everyone’s pointing out one grave mistake– the Chappel Roan erasure.
Mark Zuckerberg had a statue of his wife built in their backyard, “bringing back the Roman tradition of making sculptures of your wife”. Hate him for being a tech billionaire but you’ve gotta give him this one.
We Live in Time may be a Florence Pugh-Andrew Garfield starrer, but someone else has stolen the show after a first-look image was posted online.
The university professor moonlighting as the viral breakdancer is being investigated after it was found that her husband was in the qualifying committee that approved her to represent Australia at the Olympics.
Rapper Hanumankind’s single Big Dawgs is taking the world by storm, garnering over 11.5 million streams on Spotify and claiming the #1 spot on the Viral Songs Global chart since July 26, and amassing over 20 million views on the music video.
Harry Styles is rumoured to release his fourth studio album at the end of this year, to go with the melancholic and moody vibes of the songs on it.
Is it breakup season again? Apparently, Sabrina Carpenter has broken up with Barry Keoghan, AND Dakota Johnson and Coldplay singer, Chris Martin have also split up.
Chloe is single-handedly bringing back the bohemian, whimsy style, as two of the biggest actresses right now, Daisy Edgar Jones and Sydney Sweeney were spotted looking ethereal in some flowy, romantic Chloe dresses.
YouTuber Connor Franta has allegedly confirmed his past relationship with YouTuber turned singer Troye Sivan in a latest podcast where he talks about the two of them discovering Chappel Roan together years ago. #Tronner truthers anyone?
Sabrina Carpenter brought out Kacey Musgraves for her headlining performance at OutsideLands, Taylor Swift brought out Ed Sheeran as a surprise guest for her first night back at Wembley for the Eras Tour and Coldplay brought out Shawn Mendes at their concert.
Watch out
Emily in Paris season 4 part 1 is now streaming on Netflix.
Bridgerton season 4 has cast its female lead opposite Luke Thompson’s Benedict. Sophie Beckett will be played by Yerin Ha, known from the Paramount+ series adaptation of the “Halo” video game. She is also in the upcoming Dune prequel series.
Netflix’s The Gentleman starring Theo James has been renewed for a second season, and My Life with the Walter Boys has started filming for its second season.
Dominic Sessa is in talks to be cast as chef Anthony Bourdain in an A24 biopic, but is this really necessary when hours of reality show footage of Anthony Bourdain being Anthony Bourdain already exists?
It appears that a third Mamma Mia movie is in the works!
Another novel by Colleen Hoover, Regretting You, is set to be adapted into a movie.
Trailers were released for Woman of the Hour ft. Anna Kendrick, Omni Loop ft. Ayo Edebiri, Kraven the Hunter ft. Aaron Taylor-Johnson, Only Murders in the Building season 4, The Lord of the Rings: The Rings of Power season 2, and Angry Young Men.
Someone needs to put an end to the It Ends With Us drama because at this point it seems like a PR spat with shots being fired back-to-back while the general public is caught in the crosshairs.
Trending
Twitter: This Donald Trump image looking longingly at his phone, and the Guys will be like “Sorry I have a lot on my plate right now…” tweets.
Instagram Reels/TikTok: The “Give me my money” prank, and “Putting on sunglasses so nobody can tell what I’m looking at” videos.
#tronnor truther here. the good side by troye sivan was about connor and its one of his most beautiful songs in my opinion